Privacy Policy

Please read this Privacy Policy carefully to understand our policies and practices regarding your information and how we will treat it. 

So You’ve Been Dumped (‘we’, ‘us’, ‘our’) strive to comply with our obligations under the General Data Protection Regulation (GDPR): 

  • by keeping personal data/information up-to-date; 
  • by storing and destroying it securely; 
  • by only gathering the data that is necessary for the running of our business. 


Our policy embraces the principles of the GDPR and, as in all aspects of our business, we will keep you informed and be transparent about how we gather and use your information.​ 


Personal data relates to a living individual who can be identified from that data. Identification can be by the information alone or in conjunction with any other information we hold or are likely to hold. Personal data includes paper data, e.g. written correspondence. The processing of personal data is governed by the GDPR.


We may collect and process the following data from you:

  • your name/username
  • email address
  • password (we do not have access to your password)
  • any personal information that you post on our website
  • any personal information that you provide to us via email, Messenger, SMS, ‘phone or in writing.
  • if you contact us, we may keep a record of that conversation and/or correspondence.
  • we may ask you to complete surveys that we use for research purposes, although you do not have to respond to them.
  • technical data about your visits to our site including, but not limited to, login data, traffic data and location data.


If any of your personal information changes please let us know by emailing:

exchange (at)


We may email you from time to time to check that the personal data we hold for you is correct. 


Information you provide to us electronically is stored on our servers. We have security measures in place to keep your personal data safe. For example, our login pages are protected with HTTPS and a padlock in the address bar. 

Please note that you must keep your username and password secret.

Access to your data by SYBD personnel is on a ‘need to know’ basis and will be kept confidential.

We don’t have any access to your payment details as we don’t enter into any payment transactions directly. Any payment you make to us via our website is automatically directed to PayPal whereupon their own Privacy Policy applies –  we do not accept any responsibility or liability for such policies.

Unfortunately, despite the measures that we have taken to the contrary, the transmission of any information via the internet is not completely secure. Although we will do our utmost to protect your personal data as described above, we cannot guarantee the security of your data transmitted to our site; any transmission is at your own risk. In the unlikely event of a data breach, we will always notify the Information Commissioner’s Office (ICO) and we will take steps to notify you if we believe that your personal data has been compromised.



We use information held about you in the following ways and the legal basis for each is noted in brackets:

  • to ensure that content from our site is presented in the most effective manner for you and for your computer (legitimate interest);
  • to identify you (legitimate interest);
  • to provide you with information, products or services that you request from us (legitimate interest);
  • to provide you with information, surveys, questionnaires, personalised offers, products or services which we feel may interest you, where you have consented to be contacted for such purposes (explicit consent);
  • to communicate either for sales or invoicing (explicit consent);
  • to maintain our internal records and administer our website (legitimate interest).

We do not use your data to make automated decisions or to carry out any profiling. 


We will delete your personal information when we have not heard from you for a period of 12 months??, we are no longer in contact with you and/or we have no legal obligation to retain your information.


Your personal information will be treated as strictly confidential and will not be shared with 3rd parties unless:

  • it is required to carry out our obligations arising from any contracts entered into between you and us; 
  • we are under a duty to disclose or share your personal data in order to comply with any legal obligation, or in order to enforce or apply our terms of use and other agreements;
  • we have your explicit consent.


Unless subject to an exemption under the GDPR, you have the right to:

  • request a copy of the personal data which we hold about you;
  • request that we correct any personal data if it is found to be inaccurate or out-of-date;
  • request that your personal data is erased where it is no longer necessary for us to retain it;
  • request the restriction of how we use your personal data;
  • request that we transmit your data by automatic means directly to another Data Controller;
  • withdraw your consent to the processing at any time;
  • complain to the Information Commissioner’s Office.


Our site may, from time to time, contain links to and from the websites of our partner networks, advertisers and affiliates. If you follow a link to any of these websites, please note that these websites have their own privacy policies and that we do not accept any responsibility or liability for these policies. Please check these policies before you submit any personal data to these websites.


If we wish to use your personal data for a new purpose that is not covered by this policy then we will update this policy and, where necessary, seek your prior consent to the new processing.


Cookies are small text files that are stored on your computer’s browser. They are created when you use your browser to visit a website that uses cookies to keep track of your movements within the site. Cookies can’t be used by themselves to identify you. They are stored on a user’s device in between browser sessions and may be used for a variety of purposes including remembering users’ preferences and choices.

This information does not identify any individual and we don’t access it. 

You can disable cookies in your browser (Google has a wealth of information on this) but most websites won’t work properly if you do. 

The Google Analytics tracking code automatically uses anonymous identifiers to collect data using browser cookies. If you don’t want your data to be used by Google Analytics you can opt-out using this link 


If you have any queries or wish to request access to, or correction or deletion of your data, or have a complaint about how we process your information, please in the first instance contact us at


If we are unable to resolve your complaint you can contact the ICO directly by ‘phoning their helpline at 0303 123 1115


More information about the GDPR can be found on the ICO’s website Guide to the General Data Protection Regulation (GDPR)

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